LET’S GET TO KNOW EACH OTHER

Hey, I’m Sam!

My passion is helping online entrepreneurs build and
protect their businesses through Mad-libs-style legal
templates, providing legal education, and dishing out
(not snooze-worthy) marketing advice.
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OH, HI THERE!

If you’re wondering how a cushy corporate lawyer with a promising career left her pantsuit behind to become an online entrepreneur with a killer sweater collection… the story begins with a plane crash.

OKAY, SO NO PLANES actually
CRASHED…BUT IT felt like IT WAS!

In May of 2016, I was on a plane home from Amsterdam. We hit some
intense turbulence and as the plane bounced and rocked side-to-side
waaay too much for comfort, my life flashed before my eyes: I saw the
last five years – where I’d worked as a corporate litigation attorney –
clearly for the first time.

On the outside, everything looked like I was thriving. I won
awards, cases, clients, had the whole “Legally Blonde” dream
(except I was a definite brunette).

But on the inside, I was crumbling. I felt unfulfilled, had a very
victim-mindset, and probably spent a little too much time staring
out the window of my cushy corner office looking at the birds.

The worst part of it all was: I felt like I’d gone so far down the “lawyer”
path that I couldn’t escape. I kept telling myself that I had it good, that I
should stick it out, that I should be grateful. And those 6-figure student
loans weren’t going to pay themselves. Until the day I thought my plane
was going to crash.

My first “big girl” attorney job
(yes that’s me as a baby lawyer!)

I sat there in my seat, white-knuckling the armrests,
and thinking: “What are you DOING with YOUR LIFE?!
What are you WAITING FOR?”

Not what you were
expecting, right?

In that moment, I realized I was, in fact, in control. I controlled my
destiny. I could choose happiness. If I didn’t like where my life was
headed, I could change directions. And I’d spent too long heading
in the wrong one.

I made the decision right there to change trajectories, and a few
short months later, I made my exit from law into…

health coaching!

I thought I’d found my “thing” and I would never need to pivot again. But
once again, something didn’t feel quite right. As much as I love cooking
in my spare time and I wanted to share that passion with others, I knew
health coaching wasn’t the path I’d been searching for either…

But I kept going. I learned absolutely everything there was to learn about
online entrepreneurship: website design, email marketing, social media,
client onboarding, and so much more.

And then, something incredible happened:

I met so many amazing online entrepreneurs who needed
help navigating the murky legal waters of starting and
growing their own online business.

So in early 2017, my legal template shop was born. My law experience
helped me help other entrepreneurs get paid, work with clients online,
and protect their content with DIY legal templates, contracts, and
website policies that were easy to use, approachable, and cozy (yes,
I said cozy and legal in the same sentence!).

Yes, it took a lot of time, a few false starts, hard work, and sacrifice…
but it was a path that allowed me to give others the same freedom I
was after, too.

Now, I’m so grateful for that near ‘plane crash’ experience. It
was the catalyst that propelled me into this fulfilling journey of
entrepreneurship. And I’m here to support you on your own
entrepreneurial path — whether you’re breaking free from the
corporate world or scaling up your business.

Together, we can build a business that’s not only successful but
also legally sound and aligned with your vision.

You ready?

xo

THE PODCAST

On Your Terms®

COME WITH ME behind-the-scenes AND
LEARN ALL ABOUT SCALING YOUR
ONLINE BUSINESS - the legal way.

Sam knows the specific needs of creatives, coaches, and creatives, keeps the content up to date, and breaks down complicated concepts into easy-to-digest information and steps.

Rachel Clair, Book Coach + Editor

Not only are the resources incredible, but they are well organized and easy to locate. Sam shares additional insight in her emails and live calls. The resources and insight are unmatched!

Olivia Snyder Fox, The Resume Fox

Kind Words From
Our Community

Sam and her team create such an authentic and supportive community. I genuinely trust Sam's expertise more than most people online and know that she is always about providing value and the real hard facts up front.

Kay Sibson | Online Business Manager

OFF THE RECORD

The Sam Quiz

MY GO-TO MORNING BREW:

Coffee from 1 of 4 different coffee contraptions I’ve got (yes, 4!)

CATCH ME ON THE WEEKEND:

On a hike and swinging by my local coffee shop afterwards

THE BOOK ON MY NIGHTSTAND:

The Invisible Life of Addie LaRue

MY FAVORITE MEAL:

Anything at Zahav in Philly

MY SECRET TALENT:

Making homemade pasta

HOW I UNWIND AFTER A BUSY DAY:

I cook dinner and watch food travel shows on YouTube

TOOLS AND PROGRAMS

My Favorite Resources

Tool

What I use to host videos I need to embed on my website or elsewhere. It gives you lots of control over how people can watch!

Tool

Where you can write, organize, and plan your social media content calendar and social posts.

Tool

My #1 go-to tool to build my email list, send weekly emails, create funnels, landing pages, opt-in forms and so much more.. Try ConvertKit’s free plan here!

Program

Louise Henry’s Asana course changed the game for me. With plug & play Asana templates and videos that teach you how to get organized, you’ll never feel like you’re not making progress in your business again.

Tool

An easy to use tool to host and record your webinars for your audience.

Tool

Where you can host courses, build your website, process payments + SO much more! Get a free 30-day trial (2x/more than what they offer on their website!) right here.

Tool

My go-to checkout page tool, and also what I use to send my Dunning Email sequences. Get a free 14-day trial here or learn more about SamCart here.

Tool

Where I go to purchase domain names and host my website. They’ve even got incredible customer service.

Program

For just $9/mo you get access to a weekly newsletter template, monthly live Q+A Session and an Email Foundations Training (yes, $9!) If you want to grow your list, but aren’t sure where to start, get this.

Program

An HR Membership from the team at Paradigm Consulting to help you avoid lawsuits and manage your team, hire, and scale legally.

WANT TO BOOK ME?

Trainings, Talks, and On-Stage Events

Bringing a unique blend of legal expertise and entrepreneurial
spirit, my events are more than just educational; they’re
interactive experiences designed to empower and enlighten.
Book me for your next event and let’s transform complex legal
concepts into accessible, actionable knowledge.

Podcast Appearances

Let’s chat on the airwaves! If you’re looking for a guest who
can demystify legal jargon, share tips on contract essentials,
and get deep into the latest in evergreen marketing and
funnels, I got you. Reach out to me, and let’s create an
engaging and informative episode your audience will love.