Considering becoming a health coach? Read on for a breakdown of the key responsibilities of a health coach and learn how to establish YOUR place in this ultra-popular and ever-growing profession.
Whether you’re a regular reader on the blog or not, you probably know there are so many different ways you can take your coaching specialty: like becoming a life coach, business coach, or focusing specifically on health and wellness. And while health coaching isn’t a relatively new area, it’s quickly grown over the past few years as more and more of us prioritize taking care of ourselves.
If you’re like me, then your social media is full of health and wellness coaches. From sharing the best stretches and workouts and crafting recipes, to simply sharing the best tips and tricks for living a healthy life, there is no shortage of health coaches out there.
But, there’s a lot that goes on behind the scenes of these quick social media snippets. I’m talking about the creation of online courses, personal training, consulting, and so much more. That said, the industry is still developing which means roles and responsibilities aren’t always crystal clear.
With that in mind, I wanted to share my perspective on the top duties I’ve seen health coaches take on based on my experience coaching, training, and working with TONS of them. Whether you’re thinking of becoming a coach yourself or optimizing your results with a coach, having a solid grasp of what to expect can be very helpful!
So, read on for what health coaching is all about!
12 Health Coach Responsibilities
Consult and Advise Clients on Health and Wellness Goals
This responsibility is all about those inspiring conversations where we health coaches help clients dream big and accomplish their goals. Whether we’re talking weight loss, stress relief, or lifestyle changes, a coach’s job is to guide the way in creating smart objectives and custom plans that really resonate. Through thoughtful discussions, a health coach should help clients feel motivated and ready to tackle whatever they set their minds to!
Provide Guidance and Education
Support doesn’t end after goal setting! Coaches should strive to become a client’s personal wellness encyclopedia, walking with them almost every step of the way. A health coach should aim to continuously expand a client’s knowledge of nutrition, movement, and mindset hacks through private sessions, group challenges, or online courses. Extra learning means extra empowerment on their self-care journey!
Motivate and Encourage Progress
Change is hard and maintaining momentum can get tricky. Health coaches actively cheer on clients through both triumphs and tough times. With sweet words of wisdom and accountability check-ins, the goal is keeping clients inspired day after day to promote health and wellness. No one succeeds alone, so a client should always have an “encourager” in their corner.
Track and Evaluate Progress
Want the tea on how health coaches keep tabs on client’s amazing accomplishments? Here’s the scoop: by working with clients and applying tracking tools and review meetings, coaches analyze the progress on everything from pounds lost to diet changes to mental health improvements. This ongoing evaluation helps coaches tweak customized plans to maximize glow-ups. Data is KEY, after all!
Foster Behavior Change
As the bosses of habit formation, health coaches can work on motivational interviewing and behavioral science. Coaches can help clients adopt new mindsets and routines through exploring challenges, solutions, and small sustainable steps. Making changes stick for the long haul is their superpower!
Refer to Other Professionals As Needed
While health coaches aim to stay within their scope of practice as I outlined in the post “Is health coaching regulated“, coaches may also refer clients to other professionals like dietitians, therapists, physicians, or trainers as needed. Part of the role means knowing when it’s best to refer clients to other allies and medical professionals. The client’s well-being is the top priority!
Continue Education and Development
This industry is constantly evolving so health coaches MUST stay on top of their training game. Things like coach certification programs, seminars, and independent study keep our wellness wisdom sharpened. Maintaining professional competence helps coaches like this stay effective in supporting clients; it’s how they maintain the knowledge and skills to best serve any client’s unique needs, whether they’re a new client or a long-time friend.
Market Coaching Services
Growing a thriving online or in-person is no easy feat. Health coaches must strategically promote their brand through organized marketing blueprints like websites, social platforms, content creation, and community partnerships. Proper legal guidelines and professional standards are a must in this arena, too!
P.S: That’s where we come in! In the Ultimate Bundle™ alone, we have TONS of health coaches who now have the resources and legal peace of mind they need to operate their health coaching biz worry-free. Not to mention, you can find resources like ”Documents Every Health Coach Needs” and “How to Bill Insurance as a Health Coach” on the blog! 🙂
Apply Evidence-Based Approaches
Health and wellness recommendations stem from credible studies across many wellness spheres. Staying plugged into the latest nutrition, exercise, and mental health literature ensures plans are scientifically sound. They also ensure that the best coaching practices are provided for the client’s real benefit. Statistics and data are there to enhance your tailored program for each and every client!
Uphold Ethical and Legal Standards
Protecting clients also means respecting regulations and codes of conduct. Things like scope of practice, informed consent, boundaries, and avoiding biases are key, whether interactions are online or in-person. Health coaches doing things like billing insurance and maintaining liability insurance also ensure compliance with any state or national regulations overseen by the National Board for Health and Wellness Coaching.
Provide Support Between Sessions
Extra resources for motivation are the cherry on top! Many coaches offer ongoing perks like Facebook groups, recipes, workout playlists, or timely check-ins. It’s all about fueling the client’s success beyond the scheduled 1:1 time together. This gives clients more confidence in your actual ability to improve their health and wellness!
Maintain Confidentiality and Records.
Creating a safe space is so important. As coaches, protecting a client’s privacy is key as you securely document goals, progress, and notes. Health coaches should uphold strict HIPAA guidelines so clients feel comfortable being fully transparent during sessions. Your client’s trust is your top priority!
The role of a health coach requires both soft skills and hard skills.
Coaches partner with clients, apply health coach training, and generally support clients to achieve meaningful goals. For anyone looking to enter this field, read up on my post on “how to become a successful health coach” to get helpful information on requirements. With a dedication to continual learning and supporting clients, health coaches can build thriving private practices while positively impacting many lives!
Whether you’ve been considering the path of becoming a certified coach yourself or are exploring how to maximize your results with your current coach, I hope this overview provided some valuable food for thought. Remember – with the right training program and a dedication to learning, you have the power to truly change lives through this work!
And for all my clients and coaching sisters out there – thank you for letting me be a part of your wellness journey so far! Keep shining bright as you pursue your healthiest, happiest self. As always, my DMs are open if any other questions pop up or if you need an extra dose of encouragement! For more like this, I’ll see you on the blog & podcast!